On Wednesday I attended an Insider breakfast event hosted by Douglas Friedl at the Mercure Holland House Hotel, Cardiff. The event was well organized with a particularly good turnout from Welsh industry. Structured around a panel debate, to launch Made in Wales Awards 2012, the audience had been invited to submit questions in advance. The questions covered a broad range of issues including skills, infrastructure and the wider perception of Wales as a brand. My question centred on the panel’s view of environmentally and socially responsible design within their vision of sustainable growth. Their responses to my question are summarised here.
Last week I attended and presented at the LCA in Business Conference in Lille, France. With an attendance of 270 people from 20 countries, these two days were jam-packed and extremely informative. Not only for my own personal interest in LCA but also in helping me understand how I can improve the LCA to Go project.
I came away from the conference with 4 key thought-provoking lessons.
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Yesterday I visited HM Treasury for Visual Camp. This was an event that brought together designers and policy makers to explore how we can use visualisation to improve what we do and how we do it. Prior to the event I submitted two options/scenarios to explore. The organisers asked me to introduce one of these – “explaining policy to designers and design to policymakers”.
There were three parts to this scenario.
- There is a broad lack of understanding of design in policy circles. Policy makers understand innovation (especially technical innovation) but they don’t have the tools to understand design from a policy perspective.
- Designers don’t really understand policy. As designers are moving into new spaces such as social innovation it is becoming clear that there is a lack of understanding of policy process and delivery (power & control)
- Policy makers could benefit from design. We need to innovate on how we shape and deliver policy and strategic design tools can help with this.
